Mapping consumer insights into the decision-making and buying process.
在决策和购买流程中定位客户内在需求。
This paper examines the model of tourist shopping behaviors, purchase decision-making process and its characters from various angles, such as psychology, consumer behaviors and economics.
本文从心理学、消费者行为学、经济学等多角度研究了旅游者购物行为模式、购买决策过程以及其特点,最后分析了旅游购物新的发展趋势。
The theories of consumer decision-making process presuppose that a consumer's decision to purchase process involves steps by which the buyer passes in buying a commodity.
消费者决策过程的理论是指,消费者为了满足某种需求决定购买商品的过程。
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