Bob Bowman, longtime coach of swimming phenom Michael Phelps, was once asked why Phelps did not swim the languorous distance sets that were part of some other competitors' regimens.
游泳天才菲尔普斯的教练鲍曼曾经被问及，为什么菲尔普斯不做令人厌倦的长距离游泳训练？而长距离游泳正是其他竞争对手训练的一部分。
They once asked me for advice about purchasing a COTS human-resources system, and I advised them against it: why should they put themselves on a level playing field with their competitors?
他们曾就购买 COTS 人力资源系统咨询过我的意见，我建议他们不要那样做：为什么要让自己置身于一个和对手公平竞争的环境呢？
"Where's the beef?" Wendy's restaurants once famously asked through its advertising, a swipe at its competitors' burgers.
“牛肉在哪里？”温迪餐厅曾在其广为人知的广告中发问，给竞争对手的汉堡重重一击。
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