"I walked the fields of central California and learned how devastating cotton is, " Smith says.

CNN: Catalog company going lean and green

Mr. STEVE ELLIS (Member, Tax Payers for Commonsense): The reason why every agriculture entity from a citrus grower in Florida, to a rice farmer in Arkansas, to a rancher in Montana, to a cotton farmer in California, is getting this money, is because that's the way that you can get all the support.

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HILLSBORO, Oregon (CNN) -- One of Derek Smith's first assignments as the corporate sustainability manager for the catalog and retail company Norm Thompson Outfitters was to travel to California to study the environmental impact of cotton growing.

CNN: Catalog company going lean and green