But although they have the potential to be useful marketing tools, such networks can also be a source of damaging publicity, as British Airways (BA) and Virgin Atlantic have discovered to their cost.
也许,这些方式有可能成为有效的市场推广工具,但也有可能成为一种致命的宣传手段。 英国航空和维珍航空因此已经尝到苦果。
Journalists were also eager to hear Kolonitskaya's tales of Gadhafi, lining up at her apartment door. But she has avoided publicity.
记者们希望听到巴林斯卡娅讲讲有关卡扎菲的故事,他们排队等在她公寓的门前。可是她总是避免惹人注意。
Rival companies have also introduced tablets but lack the hype that guarantees Apple mountains of free publicity.
竞争对手虽然已经推出平板电脑,但是缺乏炒作,这给苹果的宣传炒作留出了很大的空间。
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