Nomiddlemen, no retail overhead, and practically no advertising budget, it does not pay for or sell expensive, or even inexpensive, brandnames, but only its own manufactured brand ZENNI .
没有中间商，没有零售开销，以及几乎没有广告预算，它不支付或出售昂贵的，甚至是价格低廉，品牌名称，但只有它自己制造的品牌 ZENNI 。
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