When they think of the term brand, generally an image or a symbol such as a logo, or a tagline come to mind.

当人们想到品牌这一词时，一般会在头脑中浮现出如徽标或者广告语一类的影像或是标记。

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Monarchy like a household brand exists first in the mind and heart of the beholder.

君主制，譬如家庭品牌，首先在人们脑海里留下印象。

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It's certainly a powerful way to engrain the brand in the user's mind.

显然这是加深用户品牌印象的一个有效方法。

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The companies that succeed at brand extensions do so by keeping the essence of their brand in mind at all times when making the move.

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Maybe you need to reposition your brand in the mind of the prospect to land a deal.

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An immediate perception of the brand comes to mind when you hear any one of their names.

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