Won the majority of companies, brand management firms, domestic and foreign buyers, such as customer's trust and support, and to establish a long-term cooperation between the company's main: membership card;
Brandmanagementfirms, like Mark Monitor and Internet Identity, already send rogue site addresses to registries and registrars, the middlemen who sell domain names, to have them pulled off the Web.
"This is the equivalent of a death penalty for a Web site, " admits Fred Felman, a spokesperson for MarkMonitor, one of the brandmanagement and security firms that would be accredited by the program.