Limiting the supply of your service, or the quantity of yourproduct, or being aggressive in who you sell to (and who you don't) areall time-tested ways to build a killer brand.

对你提供的服务进行限制，或者限制产品的品质，或者对销售对象（或拒绝销售的对象）采取严苛的态度，这些是历经时间考验的建立杀手级品牌的良方。

youdao

I probably have every over-the-counter brand of pain killer represented in there.

也许我有的每一个非处方牌子的止痛药都在那吧。

youdao

Welch, whose books glorified their skills and boosted the reputations of Chrysler and General Electric, D'Alessandro penned Brand Warfare: 10 Rules for Building the Killer Brand (McGraw-Hill).

FORBES: Stand-Up Brand

Launched in 2008 the Groupon brand flourished: It had a killer app, zero competition, the necessary commercial infrastructure, few decision makers, pumped investors, millions of consumers, a unique process and minimal risk of failure.

FORBES: How Groupon Can Regain Ground

" "We believe this is the killer app that's going to get you deeply involved with a brand.

FORBES: You Play, They Win