You can auto-upload (over WiFi and data, though you can opt out of the latter) your multimedia asyoucapture them, and once it arrives on the web app, it's easily downloadable or shareable, depending on what you want to do.
You need to identify exactly what it is that you do as a business and you need to capture it and encapsulate it in a quick, easy and memorable soundbite, because you rely on people to spread the word of what your business does in order to get more business.