How the water droplets were animated, the sound effects and photography, much effort was put in by our staff to create the world of the Borrowers.

我们的工作人员可是耗费了大把精力在这些栩栩如生的水滴，音效和摄影上。

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Richard: Well, I like cartoon or 3 animated pictures and you like artistic, meaningful photography.

理查德：呃，我喜欢卡通或者动画，而你喜欢有艺术感的和内涵丰富的摄影。

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The coverage, already underway, tells the story of the 2012 election through a stream of animated gifs, Photoshop propelled memes, salient quotes and meaningful photography.

FORBES: Tumblr Brings Its Quirky, Fun, Serious, Goofy Style to the Conventions and Beyond

For artists the animated GIF is a format to experiment with movement in graphic design, photography, painting, drawing, etc.

FORBES: How To Make Money Off The Animated GIF Comeback