Advertising may be described as the science of arresting the human intelligence long enough to get money from it.

广告可以被描述为长时间俘虏人类智力从中赚钱的科学。

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The amount branded advertisers are willing to pay for online advertising is hugely subjective - it's still more art than science.

那些品牌广告商愿意支付给在线广告的价钱是完全主观的——因为他们认为广告是一门艺术而不是科学。

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Marketing (and advertising) is the science of persuasion.

营销(以及做广告)是规劝的科学。

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Advertising is a Science and if you want Advertising to pay you, it must be carefully watched.

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Mr O'Connor realised that, by marrying the two, he could identify individual web users and not only track, but also predict their behaviour making online advertising even more science than art.

ECONOMIST: The Internet��s chastened child

And while advertisers are getting better at quantifying the payback for their investments, advertising remains as much art as science: About 75% of Internet advertising spending can be reliably tracked, while the figure for television is closer to 25%.

FORBES: Slouching Toward Online Advertising