又称收益力分析,企业通过专业工具和方法来确定某一部分业务究竟是盈利还是亏损的一项管理手段。
利用作业成本法的原理对客户关系管理的重要方面———客户导向的获利能力进行了分析,为定价等相关决策提供依据。
The profitability, one of the important parts of CRM, is analyzed with the principle of ABC to offer the basis for the relevant decisions.
还分析了产品组合的关联程度对最优切换的影响,发现关联程度的增大将减小触发产品组合最优切换所需的相对获利能力。
Furthermore, the analysis of the effect of product-mix's correlation on the optimal switching demonstrates that an increase in the correlation decreases the triggering level of relative profitability.
第二部分是从偿债能力、管理效率和获利能力三个方面,以单项财务指标对出版经营状况进行解释和分析。
The second part uses simple financial index to explain and analyse the operating status in terms of solvency, managerial efficiency and profitability.
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