合资企业是一种特殊类型的战略联盟,是双方独特竞争力的结合、组织资源和技能的平衡。
Joint Venture is a special type of strategic alliance that involves the combination of unique competencies, balancing skills and resources of the participating organisations.
毫无疑问,如果在你的市场营销中有独特的元素的话,对你的目标客户来说,你的产品就更令人难忘,有竞争力,更加特别。
There's no question that an element of uniqueness in your marketing can make your business more memorable, competitive, and special to your target audience.
核心竞争力难以被竞争对手模仿,即它应该是十分独特的(普拉哈拉德和哈默,1990)。
A core competence is difficult for rivals to imitate, i.e. it must be competitively unique (Prahalad and Hamel, 1990).
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