倡导新方案的管理者们往往意识不到这一点，即使在他们要求别人以新的行为方式工作时，他们却正在使他们的想法更加难以实现。
Managers promoting a new venture or initiative often don't realize that, even as they are asking people to behave in a new way, they are making it difficult for that to happen.
即使这些条件在实践中都难以实现，但有财政约束往往总比没有任何规则要好。
Even if these conditions are hard to meet in practice, fiscal constraints are often more useful than no rules at all.
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