并对神经元网络方法和数学模拟方法进行讨论，分析了两种方法的优缺点，分“互补法”的建立奠定了基础。

The advantages and disadvantages were analyzed for ANNs and mathematical simulation. A foundation was kid on the establishment of cross over method.

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在国内外研究成果的基础上，本文综合运用博弈论和信息经济学等理论对互补品企业的广告决策问题进行深入地研究。

Based on the previous research works, we pursued an in-depth research on advertising decision between complementary goods enterprises by using game theory and economics of information theory.

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