基于网络客户数据的市场细分研究,是企业亟待解决的难点问题,可以帮助企业准确区分出有价值的目标客户。
Market segmentation based on online customer data has been the crucial problem in corporations and serves as the effective means of distinguishing value target customers for enterprises.
主要是信用卡信用评估、客户价值的区分和客户消费偏好中的一些应用。
Emphasize on the application of data mining technology in credit assessment, customers and merchants value partition, customers consumptive preference.
应用推荐