尽管本书刨析了很多重要问题，老板和企业社会责任活跃人士都可能对此不屑一顾，认为其中的观点基本上没有可操作性。他们同意企业社会责任游说组织AccountAbility的Simon Zadek的观点。
Though his book hits many targets, both bosses and CSR activists are likely to dismiss it as fundamentally unworldly and to agree with Simon Zadek, the boss of AccountAbility, a CSR lobby group.
本文从责任这一基本概念出发来研究企业社会责任的概念，认为企业社会责任是企业对整个社会的进步和保护社会的整体利益所承担的一种管理责任。
We believe that ESR means a kind of management responsibilities of an enterprise for the progress of the whole society and for the protection of the social benefits.
目前我国理论界对企业经济效益的评价研究方面已经基本成熟，但是很少有研究企业社会责任评价方面的著作。
In recent years, though it has already been quite mature economic appraisal research theory, the appraisal research about corporate society responsibility is extremely rare.
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