本论文运用实证调查与理论探讨相结合的方法，对重庆城市形象标志设计进行了初步研究。
This essay attempts to study the designing of the city logo by way of practical survey and theoretical research.
本文主要研究的即是基于以上两方面融合的视觉传达体系，即基于城市形象塑造的公共空间导识系统。
The main research area of this article is the Guiding Sign System of urban public space based on the city image.
而城市形象定位研究又是城市形象战略研究的核心和重中之重。
But the research of city image fixed position again is a city image strategy core.
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