国际商务与跨文化交际 International Business and Cross-cultural Communication
美国人要在国际商务谈判中扮演更为有效的角色，他们就必须投入更多的努力提高跨文化的理解力。
For Americans to play a more effective role in international business negotiations, they must put forth more effort to improve cross-cultural understanding.
国际商务活动既是一种经济活动，也是一种跨文化交际活动。
International business is a kind of cultural activities and of intercultural communication as well.
美国人要在国际商务谈判中扮演更为有效的角色，他们就必须投人更多的努力提高跨文化的理解力。
For Americans to play a more effective role in international business negotiations, they must put forth more effort to improve cultural understanding.
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