他们可以让问题企业倒闭，引发恐慌，放跑投资人(如雷曼)。
They could let a troubled firm go bankrupt and unleash panic and investor flight (Lehman).
大量的技术创业型企业倒闭因为太少的用户购买或使用他们的产品。
The vast majority of technology startups fail because too few customers buy or use their products.
如果人们不愿意购买企业的产品，企业只能倒闭，因而他们对大众舆论十分敏感。
If people do not voluntarily buy their products, they go bankrupt. Business is thus extremely sensitive to public opinion.
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