abstract:The term "schrank" is a slang term for a grey crew neck sweat shirt. The expression's usage is limited to neighborhoods in the North East part of the United States where there was once a high concentration of German immigrants and is falling out of use today.
Last week at Penguin's downtown Manhattan offices, members of Penguin's digital development team met with Mr. Schrank and Mr. Corral to show them the latest product.
He approached Ben Schrank, president and publisher of Razorbill, a Penguin young-adult imprint, who liked the idea of a novel that could be spun into an interactive, multimedia app.