Gallanter sponsored an annual brand-building conference, persuading Starbucks' Howard Schultz, advertising legend Hal Riney and director Francis Ford Coppola to give keynote addresses.
Gallanter sponsored an annual brand-building conference and persuaded Starbucks' Howard Schultz, the advertising legend Hal Riney and the movie director Francis Ford Coppola to give keynote addresses.
"Every time the customer sees your brand, it's a chance to either denigrate it or reinforce it, " said Riney, who has also worked with Chub b and Prudential on similar projects.