With Luta we want to pay homage to those young people that turn their back on violence and find their way to be in the world and show that real strength is a real story.
Along with his continued active involvement in the Rio project, Dowdney has established a successful Fight For Peace academy in London, is consulting on projects in Africa and South America and has just lauched a sportswear brand Luta with 50% of the profits going to Fight For Peace and 50% to investors.