Leatrice Eiseman, executive director of the Pantone Color Institute, says tech companies, with the exception of forward-thinking Apple, largely ignored her color recommendations up through the '90s.

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Leatrice Eiseman, executive director of the Pantone Color Institute, says tech companies, with the exception of forward-thinking Apple (nasdaq: AAPL - news - people ), largely ignored her color recommendations up through the '90s.

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