Wearestrengtheningourpositionon the NordicandEuropeanmarket with the mostcost-efficientairplaneavailable,' said Bj?rn Kjos, CEO of Norwegian Air Shuttle ASA.
Currently, nine out of 10 passengers on flights between Europe and Asia are European, but in a decade or two, that picture will have been reversed, Mr Kjos predicts.
Currently, there are competition restrictions in place that prevent them from competing head-on with incumbent carriers in Europe and North America, and "airlines that aren't competitive will lobby to prevent them from coming", Mr Kjos says.