According to marketing authority Martha Barletta, companies that fail to recognize the power of the woman buyer are leaving money on the table.

据市场权威玛莎巴列塔，公司没有认识到女子的买方权力是留在了桌子的钱。

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Hazleton Mayor Lou Barletta, who has ridden the issue to some degree of national notoriety, has vowed to appeal the decision.

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Many marketing gurus who rely on the 80% figure cite the work of Marti Barletta, a longtime marketing consultant focusing on women.

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Ms. Barletta concedes that she has no specific source for the figure.

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