随着体验经济时代的到来，广告创意与策划对美感表现的要求愈来愈迫切。
With the forthcoming of the Experience Economy, demands of aesthetic behavior, which from AD originality and planning, turn to be more and more urgent.
广告创意是介于广告策划与广告表现制作之间的艺术构思活动。
Advertising is a creative advertising between planning and production of advertising performance between the idea of artistic activities.
广告创意是介于广告策划与广告表现制作之间的艺术构思活动。
Advertising is a creative advertising between planning and production of advertising performance between the idea of artistic activities.
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