本文在对现有文献概括与归纳的基础上,提出厂商视角的我国企业间渠道信任的一个综合模型和两个具体模型,即集体信任模型和人际信任模型,以及相关的若干命题。
Based on a literature survey, this paper proposes an integrated model and two specific models, i. e. collective trust model and interpersonal trust model, and some related propositions.
本文在对现有文献概括与归纳的基础上,提出厂商视角的我国企业间渠道信任的一个综合模型和两个具体模型,即集体信任模型和人际信任模型,以及相关的若干命题。
Based on a literature survey, this paper proposes an integrated model and two specific models, i. e. collective trust model and interpersonal trust model, and some related propositions.
应用推荐