The first problem with TCO is that it fails to capture intangible value.
TCO的第一宗罪是它未能捕捉无形价值。
Therefore, the spread of the brand also given a lot of intangible value enterprises.
所以品牌的传播性也赋予了企业很多无形的价值。
How do you place a value on intangible assets?
如何对无形资产进行估值？
As the intangible asset, has the value function.
作为无形资产，具有价值功能。
The patent has economic value as one kind of intangible assets.
专利作为一种无形资产具有经济价值。
Brand is a kind of intangible assets with both use value and value.
品牌是一种无形资产，具有使用价值和价值。
Brand has its own value as an important intangible asset.
品牌作为企业一项重要的无形资产，有其自身的价值。
Brand has its own value as an important intangible asset.
品牌作为企业一项重要的无形资产，有其自身的价值。
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