从社会符号学理论角度来看，翻译本质上是两种符号系统的转换。
In the perspective of social semiotics, translation in essence is the relationship between a sign and its interpretation.
鉴于多模式话语在广告英语中普遍存在，对广告进行多模式话语的社会符号学分析，十分必要。
Because multimodal discourse is a typical feature of English advertising, it is urgent to try a social semiotic approach to the multimodal discourse of advertisement.
就指导性翻译理论而言，人们提出了语义或语用功能对等，语言或文化顺应以及社会符号学等。
As for guiding translation theory, Functional Equivalence of Semantics or Pragmatics, Linguistic or Cultural Adaptation and Socio-semiotic Approach etc.
功能语言学途径的翻译研究已不再只是语法层面的静态比较了，而是有视野开阔的文化和社会符号学视角。
Functional linguistics approach is no longer just the translation of studies have compared the static grammar level, but a broad vision of cultural and social semiotic perspective.
会话含义是意义层的概念，系统功能语言学理论非常重视对意义的研究，认为意义系统是由社会符号所决定的。
Conversational implicature is the concept of meaning. It is held in systemic functional linguistics that the meaning is determined by the social semiotics.
韩礼德建构系统功能语法认为语言是一种社会符号，是一种意义的源泉和潜能，是由各种语义子系统构成的大系统。
The SFL by Halliday proposes that language is a social semiotics and is the source and potential of meaning and is the big system consisting of varieties of semantic sub-systems.
珠子串就是一个符号，用来表明这个人是社会上的什么人，他相信什么，他是朋友还是敌人。
The beads were symbols - symbols that indicated to the people of that community who this person was, what he believed and whether he was friend or enemy.
语言和符号的使用在社会，历史和文化世界中，都有自己的地位。
The use of language and signs are components that have their seat in the social, historical and cultural world.
有趣的是，秘书们通常会通过强化“社会地位符号”来避免自己的工作被孤立。
It's interesting, then, to note that reinforcing these "symbols of social rank" has often been one way secretaries tried to keep their jobs from becoming obsolete.
戒指一直以来都被冠以“爱情的象征”的符号，而如今却越发具有“铜臭味”。13%的女士认为戒指代表了她们的社会地位与职场的成功能力。
It may have once been a simple symbol of love but 13 per cent of women now believe it reflects their social status as well as identity and their fiance's career success.
在初民社会中，这种符号性惩罚用得很滥。
Primitive societies administered such symbolic punishments freely.
鼓作为一种文化符号，在苗族的社会生活有着十分丰富的内涵。
As a cultural symbol, drum has very rich connotation in the social lives of Miao people.
语言既是一个符号系统，也是一种与人类密切相关的社会现象。
Language is a symbol system, and is also one of the social phenomena that closely related to mankind.
日语不仅是作为社会交际工具的符号体系，它也是日本文化的载体和日本文化的一个组成部分。
Japanese, a symbolic system of its social communication, is a component of the Japanese culture as well as a carrier.
所以人类被定义为一种理性的生命，一种社会动物，一种能制造工具、制造符号的动物。
Thus man was defined as a rational being, as a social animal, an animal that can make tools, or a symbol-making animal. CET-6, 2004.1.
在过去的五千年中，遍布近东肥沃新月地带的各个人类社会已开始使用符号系统记录重要的商业交易以及发生的重大事件。
Within the past 5, 000 years, societies across the Near East's Fertile Crescent began to use systems of marks to record important trade exchanges as well as pivotal events in the present and the past.
符号有大量含义。符号的抽象性使它在社会中应用广泛。
Signs have enormous meanings. Because of the abstraction, it is boundless in the society.
当城市的街头写满消费社会的符号；
When streets in the city are filled by symbols of consumption society.
鲍德·里亚揭示西方发达国家已经从生产型社会转向了消费型社会，从而文化附着于物更具有符号意义。
Jean Baudrillard reveals that the western developed countries have turned into consumption society from production configuration, then the culture attaching on matter has symbol meaning.
符号化互动研究会为国际性社会科学专门组织，由对质化研究-特别是互动研究-有兴趣的学者组成。
The Society for the Study of Symbolic interaction is an international social science professional organization of scholars interested in qualitative, especially interactionist, research.
因而，人就被定义为一种理性的生物，一种社会动物，一种能制造工具的动物或者一种会制造符号的动物。
Thus man was defined as a rational being, as a social animal, an animal that can make tools, or a symbol-making animal.
在有限的世界和无限的符号这对矛盾中，人类社会脱离了自然而成为自然的对立面。
In the limited world and unlimited symbol of this conflict, the human society from the natural to become the antithesis of natural.
消费社会是一个符号社会，是一个由符号支配、人被符号化的社会。
Consumer society is a symbolic society, a society controlled by symbols and in which people are symbolized.
消费是一种符号交流体系，所有的社会成员都在这里被区分，人与人之间的关系在这里呈现并结构。
Consumption is a kind of symbol communication system in which all the members of society are differentiated and the relationship among people appear and is structured.
社会上钱的表现形式是：把贵金属放在屋里，而流通于世是在碎片上印上符号代表其价值而已。
It is in society as with money: the precious metal is hid in the vault. What circulates is mostly printed rag with value stamped thereon.
网络语言是虚拟世界的信息符号，是应用语言学和社会语言学关注的新热点。
The network language is the hypothesized message sign, the new focus of the Application linguistics and Social linguistics.
网络社会的人们用一种新的符号来表达内心的感受，用新的行为方式来创造虚拟世界和美的情感，新的社会话语产生。
In network society, people express the feeling of heart with a new symbol, create the cyberspace, beautiful emotion and new social words language with new behavior method.
在尾记中，本报告提出了一个“也许”的可能，对消费社会课堂场域中学生符号宿命的改变暗含些许期望。
In the postscript, the report put forwards a 'possible' possibility, and suggests a little expectation on students' symbolic fate in classroom field of consumer society.
科学被幻化成文化符号具有其深刻的社会文化基础。
The fluctuation of science into cultural symbol has possessed profound social foundation.
社会分层；符号消费；消费分层；消费行为。
Social Stratification; Symbolic Consumption; Consumptive Stratification; Consuming Behavior.
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