广告语言逐渐形成了独特的风格。
The languages used in advertisements have their own particular style.
广告语言具有强烈的文化特征。
研究的重点是广告语言的应用。
本文运用关联理论来剖析广告语言。
In the analysis of advertising language Relevance Theory is employed.
广告语言的符号特征表现出符号特性。
Characteristics of the advertising language show qualities of symbols.
广告语言也是所处的特定文化的产物。
Advertising language is also embedded in its own specific culture.
语言变异是广告语言的主要特点之一。
Language deviation is one of the major characteristics of the advertising language.
文化差异极大地影响了广告语言的翻译。
The cultural differences greatly influence the translation of advertising language.
广告语言是科学语言和艺术语言的运用。
Both science language and art language are utilized in the advertising language.
广告语言不同于日常用语。
广告语言必须具备一定的“发现特征”。
Advertisement language must possess certain "discovery features".
一则好的广告需要有好的广告语言来支撑。
Excellent advertises need the support of good advertising languages.
预设的巧妙运用大大增强了广告语言的说服性。
The wonderful application of it can help enhance persuasiveness of advertising language.
近来有很多关于化妆品广告语言严谨性的讨论。
There are currently many debates concerning the rigorousness of cosmetic advertisement languages.
任何语言必然带有文化的烙印，广告语言也不例外。
Every language has its cultural implication, so is the language used in advertising.
广告英语运用各种语音手段创造广告语言的音乐美。
Various English phonetic means are used to create the beauty of music in advertising English.
本文探讨了英语广告语言中的仿拟现象及汉译策略。
This paper discusses the language of English advertising copy to phenomenon and Chinese translation strategy.
因此，从语用预设的视角研究广告语言是很有意义的。
Therefore, it is of great significance to study advertising language from pragmatic presupposition perspective.
广告语言是广告生命的支点，它在广告中处于核心地位。
The advertising language is the advertisings life pivot, it is at the core position in the advertisement.
广告语言涉及了语言禁忌问题和跨文化语言人的心态问题。
Advertisement language involves the problems of linguistic taboo and cross-cultural language speaker's psychology.
从预设的角度对广告语言进行研究是近几年提出的一个新观点。
To study advertising language from the perspective of presupposition is a new approach in recent years.
广告语言是广告的核心，它不仅要宣传产品，也应成为传播文明的手段。
Advertisement language is the core of advertisements, and it not only propagandizes products but is also means of spreading civilization.
随着我国现代广告事业的蓬勃发展，广告语言已经融入了我们的日常生活。
With the flourishing development of our country's modern advertising undertaking, the advertising language has already incorporated our daily life.
广告语言极强的目的性决定了在广告翻译中，归化法应当成为主要的翻译方法。
To reach the intended purpose of the target language, the domesticating method should be the main approach in advertisement translation.
广告语言极强的目的性决定了在广告翻译中，归化法应当成为主要的翻译方法。
To reach the intended purpose of the target language, the domesticating method should be the main approach in advertisement translation.
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