虚假的广告的作用是什么？
真正的广告的作用是什么？
也许是因为广告的作用。
广告的作用不容忽视。
而公益广告的作用应该更加的直观和容易感受到。
And the public service role should be more intuitive and easier to feel.
广告的作用就在于能使消费者相信他们尚未拥有这个商品或这种商品前所未有。
Ads can make consumers believe they've tried products that they haven't or that don't even exist.
如今，广告虽然已经被社会各界所熟悉，但并不是每个企业都清楚广告的作用和运作过程。
Nowadays, advertisement has been well known and accepted by the society, but not every enterprise has got to know clearly the function and the utilization of advertising.
有时候人们会要求你微笑，但是我的微笑一定会是发自内心的，那样才能起到广告的作用。
Sometimes people will tell you to smile; but the smile I give has got to be a real smile that lives up to its advertising.
广告的作用就在于能使消费者相信他们尚未拥有这个商品或这种商品前所未有。克里斯多佛·一塔利亚塔写到。
Ads can make consumers believe they've tried products that they haven't or that don't even exist. Christopher Intagliata reports.
旅游企业间竞争的急剧加大，使得旅游广告的作用不仅是单纯地向消费者推销旅游产品，还必须与竞争对手的广告宣传进行竞争。
In the circumstance of great competition among tourism enterprises, the tourism ads not only focus on the promotion of the tourism products but also have to compete with those ads from their rivals.
最近，名人在儿童向广告中的作用常常被与主持销售的概念混为一谈。
In the recent past, the role of celebrities in advertising to children has often been conflated with the concept of host selling.
这引起了人们对于广告作用的怀疑。
虽然像电视广告和平面广告这样的传统“付费”媒体仍然发挥着重要作用，但现在的公司还可以利用许多其他形式的媒体。
While traditional "paid" media such as television commercials and print advertisements still play a major role, companies today can exploit many alternative forms of media.
但广告商大多是按照表现，付钱给我们的，他们看到自己想要的，作用或结果才会付钱给我们。
But the advertisers largely pay us on a performance bases. They're only paying us for particular action or result that they want.
Yee说：“这种环境可以具有治疗作用，我们可以利用这些虚拟环境使人们变得更加自信，但同时它们也可能成为广告和传销的集散地。”
"In a therapy setting, we could use these virtual environments to get people to become more confident," says Yee. "But they can also be used in advertising and as propaganda."
一位Facebook的发言人在今天说道：“凯文在建立Facebook的广告部分的过程中起到了至关重要的作用。”
A spokesperson for Facebook said today, "Kevin played an instrumental role in building Facebook's advertising business from the ground up."
从那里她发现了她自己在电视广告中所起到的作用，她的早期的模特生涯，把她带到了日本。
From there she found herself in roles in TV commercials, which brought her to Japan early on in her career.
广告宣传活动是虚假的，但它起到了作用。
广告很有效果——我们也许没注意它，但它作用于我们的潜意识，让我们总想买点什么。
Advertising is highly effective - we might not realize it, but it works on our subconscious so that we want to buy things.
《广告狂人》如此受欢迎有一个前提，那就是它的人物和剧情可以发挥类似安全阀的作用。
One of the premises of 'Mad Men' is that the behavior on the show is something of a safety valve.
反弹效应在发挥作用：2008年停止投放广告的汽车商和银行已经决定不能总是在广告市场之外徘徊。
A rebound effect is at work: car dealers and Banks that stopped advertising in 2008 have decided they cannot stay out of the market for ever.
通过广告和促销运动，包括使用精心制作的包装设计，烟草业继续转移人们的注意力，使他们无视烟草制品的致命作用。
Through advertising and promotional campaigns, including the use of carefully crafted package designs, the tobacco industry continues to divert attention from the deadly effects of its products.
那样的负面的背书，会起到相反的广告作用。
That kind of negative endorsement, it's the opposite of an advertisement.
一些精神企业家也很固执地认为，任何形式的市场营销和广告都没有精神激励作用。
Some spiritual entrepreneurs also stubbornly think that doing any form of marketing and advertising is not spiritual.
一份负面的保证，能起到相反的广告作用。
一份负面的保证，能起到相反的广告作用。
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