一份新爆出的内部备忘录显示这个搜索网站转型的“第一”数字媒体公司打算完全修改其全球营销战略。
A new leaked internal memo reveals that the search site turned "premier" digital media company is planning to completely rework its global marketing strategies.
全球营销战略的两个极端——标准化和适应性战略分别倾向于不同的产业和市场,但在现实中常有交叉。
There are two extremes of global marketing strategy, that is standardization and adaptive strategy. They tend to different industries and markets respectively, but often cross in reality.
由Timothy瓦诺克一个有趣和有用的网站,设有信息从对翻译市场的统计数据字典的资源和财富,全球营销战略。
An interesting and useful site by Timothy Warnock, featuring a wealth of information from statistical data on the translation market to dictionary resources and global marketing strategies.
战略联盟是厂商之间通过非所有权合并来联合其能力和资源以达到全球营销目标的一个长期正式的协议。
A strategic alliance is a formal, long-term agreement between firms to combine their capabilities and resources to accomplish global objectives without joint ownership.
由于跨国市场细分,全球市场的动态变化为国际营销战略标准化提供了多种理解。
Dynamic changes in the global marketplace have increased opportunities for marketing strategy standardization due to the convergence of cross-national market segments.
本文针对全球服务营销战略中的服务定制化问题展开研究。
This article discusses the service customization of the global service marketing strategy.
不同类型的全球企业不仅在战略重点上有着显著的不同,而且有着不同的市场定位和营销组合实施。
Different global business has not only different strategic emphasis but also different market orientation and marketing portfolio.
正在来临的全球化的在线服务可以让福特汽车如虎添翼,也会帮助法尔利先生的营销战略保持良好运作。
The coming together of the world online could give Ford that advantage, provided the Farley strategy continues to run well.
“全球化思考,本土化执行”是全球营销的基本战略原则。
The essential strategic principle of global market-sale is to think globally and enforce naturally.
具有广泛的客户联系,广泛的战略联盟,和国际市场营销系统,该公司正积极参与全球经济的趋势。
With broad customer links, wide strategy union, and international marketing systems, the company is to actively participate in the trend of global economy.
公司业务是通过数码科技和全球影响力由设计、市场营销和零售战略共同引导的。
The business is driven by design, marketing and retail-led strategies with a digital focus and a global reach.
公司业务是通过数码科技和全球影响力由设计、市场营销和零售战略共同引导的。
The business is driven by design, marketing and retail-led strategies with a digital focus and a global reach.
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