The product has grown by mostly word of mouth, and serves as a beautiful case studyfor other makers and inventors who have a product that serves a niche market.
In case our word isn't good enough for you, research firm Oliver Wyman has just completed a study which found that 85% of the 1, 000 global participants used their DVR to skip at least three-quarters of all commercials.
In 2007, an RHS study of young people aged between 13 and 18 found that 62% thought horticulture was another wordfor farming, while most said it was a career for "old or retired people".