Microsoft could win big by keeping the price of two-screen interaction low using high-quality devices that are rapidly penetrating their target market.

ENGADGET: Switched On: E3, Screen Two

Still, if it can manage this feat, Microsoft could win big by keeping the price of two-screen interaction low using high-quality devices that are rapidly penetrating their target market.

ENGADGET: Switched On: E3, Screen Two

This type of plan is a win for both service providers and their customers because subscribers personalize plans by the amount of data and the quality of service they desire.

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