Waysof making energy consumption clearer, such as devices that constantly monitor household appliances, could therefore help people make better decisions about how to save energy.
What we want to do is help them discover ways to reduce the levels ofconsumption, around a bunch of people that actually care about them, and reduce their utilization of these other expensive services.
The growth of collaborative consumption comes from all of us seeking new ways to create profit and increase value in a globally connected society that loves to share.
After two tours in Iraq supporting Operation Iraqi Freedom, I became motivated to find ways to reduce petroleum consumption and minimize the need for the Department of Defense to secure America's oil supply chain.