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After slashing payroll again, Harlow met Kirby Cramer, former chairman of Sonosite, a maker of ultrasound equipment.
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You have a unique design and manufacturing capability that enables you to develop especially lightweight, ergonomic ultrasound equipment.
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In the ultrasound equipment category, most thought leadership would focus on development of new technologies, such as portability in ultrasound devices.
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Through research, you discover that this carpal tunnel is actually caused more by the ultrasound equipment than by the hand and wrist motions.
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Another 35% of sales derive from high-voltage integrated circuits that go into ultrasound imaging equipment made by General Electric, Philips and Siemens.
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Another 35% of sales derive from high-voltage integrated circuits that go into ultrasound imaging equipment made by General Electric (nyse: GE - news - people ), Philips and Siemens (nyse: SI - news - people ).
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Caught in the middle is GE's medical division, the old home of current chief Jeffrey Immelt and the biggest seller of X-ray, MRI, ultrasound and CT-scanning equipment in the world.
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