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"VTech products engage the child with technology while teaching basic concepts like shapes, colors, letters and numbers, " explains Tula Karras, toy editor of Child magazine.
FORBES: The VTech phenomenon
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Before his good performance in the presidential election he won a seat in the State Duma, the lower house of parliament, for the city of Tula, south of Moscow.
BBC: Russia's other vote
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The regional governor of Tula, for instance, told a Seventh Day Adventist pastor that if he wanted to rent a lecture-theatre for worship he should ask permission of the local Orthodox priest.
ECONOMIST: Russia