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It is recruiting 12 people to research the city's tile-making history and hopes to build an exhibition, uncovering stories from local people to include in the city's archives.
BBC: Danny Callaghan
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An artist is tracing the "forgotten stories" of the tile industry in Stoke-on-Trent after coming across a piece of the area's history while in New York City.
BBC: Danny Callaghan
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Inside, art enlivens the dark marble lobby by Singapore's LTW Designworks: guests are greeted by Australian artist Jane Cowie's 9.9-meter-tall glass tile installation depicting a koi pond and subtly etched scenes from China Merchant Group's 141-year-old history.
WSJ: Stays: Conrad Beijing