Publishers and platforms are in a unique position because they have a targeted audience.
The latter can charge extraordinarily high advertising rates for its 32, 000-circulation newspaper because it reaches a hyper-targeted audience of decision-makers on Capitol Hill.
Pape claims that suicide terrorist incidents take place in a coordinated campaign by terrorist organizations in order to garner concessions from the targeted audience or government and that the use of such tactics is a strategic choice made by the organization.
Build a highly targeted mass audience like that, and the cause takes off.
They're usually targeted to a specific audience, have wide distribution, and much more targeted advertising.
Magazine insiders say the price of their ad space is worth it because ads reach a targeted, engaged audience that actually wants to see the commercial come-ons.
B2B marketing has traditionally been heavy on crafting content targeted to a specific audience.
MySpace was targeted at the same audience, had robust capability, and was to market long before Facebook.
Launch two games targeted at the same audience in any one month and you'll hurt sales of both games.
If it is targeted at a teenage audience, the Friday grosses are all-important.
Sony indicated that the lower price might help the device appeal to families - the same "casual gamer" audience typically targeted by Nintendo.
Sony has targeted the same family audience with its game world, which features mini-games like go kart racing and the ability to socialize with gamers of all ages in a cartoon-style 3D virtual world.
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It was heavily targeted to an African-American audience, a factor that often means the film won't play well abroad.
Shrewd entrepreneurs are already taking this to a new level, offering so-called "casual games" specifically targeted at an older, female audience.
"We decided not to host a large-scale presentation targeted at everyone in the international audience where we announce new information as we did in the past, " Iwata explained.
Yahoo slices its massive audience into narrow, highly targeted groups as small as 17, 000 like-minded souls.
More than three-quarters of the advertising run by most radio stations is targeted at local listeners, not a national audience.
If that does happen, it will also provide useful evidence that the Raspberry Pi is reaching the audience at which it was originally targeted.
Financial institutions can see this as an opportunity to access a far wider customer audience with the ability to sell a broad range of new targeted products and services perfect for this new market.
In 2010, highly targeted niche sites are all the rage, and the shift from creating destination-centric sites to audience-centric sites makes sense people have neither the time nor the desire to sift through page after page of irrelevant information.
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