But although targeted advertising is the most obvious application for geolocation, it has many other uses.
Hudong generates revenues from targeted advertising on its site and specifically packaged content for businesses.
One flop was Power Agent, which promised to deliver targeted advertising on the Web.
They're usually targeted to a specific audience, have wide distribution, and much more targeted advertising.
The ability to develop tools, apps and targeted advertising will allow you to monetize.
The move made it easier for Google to serve targeted advertising to its users.
In theory, the internet ought to lead to far more accurately targeted advertising than other media can.
Bright House Media Strategies, the advertising arm of Bright House Networks, offers businesses advanced targeted advertising solutions.
And the third is the geo-targeted and content-targeted advertising that YouTube has developed specifically for mobile devices.
And in fact it turned out to be a great way to make money doing search with targeted advertising.
Many observers think Apple has plans to offer geo-targeted advertising on its iPhone.
Unfortunately, Facebook still refuses to give its users control over the data it collects for its targeted advertising products.
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They are selling similar targeted advertising space and hoping they can generate as much revenue for it as Google does.
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Google's targeted advertising program provides businesses of all sizes with measurable results, while enhancing the overall web experience for users.
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It involves hard-hitting talks in schools, targeted advertising in areas where young people are known to gather and youth work projects.
Targeted advertising is especially important for mobile users, who are more engaged and more likely to visit the site every day.
Facebook makes its money on highly targeted advertising that's based on the plethora of data that its members share on the site.
This transition negates the ability for website operators to personalize the user experience and provide relevant, targeted advertising based on search terms.
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The cookies collected data about the online activities of web users in order for Google to provide more targeted advertising to them.
Nokia plans to continue licensing the map data to all of Navteq's customers but wants control of the data to begin developing location services and targeted advertising.
But if and when they get there, it will be because of of the high rates publishers will be able to charge for rich, interactive, targeted advertising.
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Clubcard TV has been developed by the team behind the Tesco movie and TV service blinkbox and, in another UK first, is supported by targeted advertising based on users' shopping habits.
Facebook offers the most targeted advertising of any medium.
He says that better targeted advertising is vital to the economics of the web - and that will mean that we can all go on enjoying the free services we get now.
While it will enable users to share information across their social graph, it will also give both Google and advertisers rich intent information that will help them create better more targeted advertising campaigns.
That means 500 million GPS phones walking around in cities and towns, creating a powerful two-way sensor network that Nokia and others can tap for selling targeted advertising, friend-finder services and city guides.
There is fundamental difference between the attachment of cookies to track where a machine has been in support of targeted advertising and systems that gain access to the personal information on the machine.
Finding few takers for the antipiracy software, Kozel crafted a new pitch: Skyrider's antipiracy technology also could be used to track what users are searching for, letting sponsors woo them with targeted advertising.
We believe this trend will continue as keyword targeted advertising has become a key medium for small business ad campaigns, and economic recoveries are a time when many small businesses get off the ground.
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The opportunity to offer targeted advertising based on a user's location should help these and other firms win a slice (or in Google's case, expand its slice) of the huge market for local advertising.
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