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Tug at the heart or pound on the funny bone. 80% of the Super Bowl ads in recent years have taken a humor themed approach.
FORBES: Despite Super Price Tag, Super Bowl XLVI Advertising Time Still Super-Valuable
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"The record clearly states that the Super Bowl predictor has been right around 80% of the time, " says Mr Stovall.
BBC: Business
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Many banks cut the value of their super-senior CDO holdings to around 80% of face value at the end of the third quarter, according to one market participant.
ECONOMIST: If so, who is the Titanic?
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The plan is to create a hub of super-fast cities with broadband speeds of between 80 to 100Mbps (megabits per second) and city-wide high-speed mobile connectivity.
BBC: UK Chancellor announces more funding for broadband
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And a team of IBM researchers is developing a super-efficient solar concentrating dish that could collect 80 percent of incoming sunlight and convert it into energy.
ENGADGET: Inhabitat's Week in Green: flying electric car, 3D-printed livers and a two-story-tall bike
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Ashton, who was coach of St Helens from 1974-80, is a member of the Super League club's four-strong board but said the decision was made without his knowledge.
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After all, Mr Putin remains super popular in Russia - his approval rating is approaching 80%.
BBC: Last orders for Putin cafe
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Which raises the question, how many of our new super councils would be able to muster something in the order of an 80% vote for the Union flag?
BBC: Why has so much heat been generated now over flags?
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The Super Bowl is appointment television--the game hasn't averaged fewer than 80 million viewers in almost two decades.
FORBES: Magazine Article
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The Super Bowl is routinely the year's most watched program, with audiences north of 80 million -- about 40 percent of U.S. television households.
CNN: Jackson spectacle likely a world event
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Both the Pittsburgh Steelers and the Green Bay Packers are old NFL teams, meaning they were part of the NFL before the league merged with the AFL. Super Bowl victories by old NFL teams lead to full-year gains for stocks nearly 80% of the time.
FORBES: Super Bowl And Other January Indicators Bode Well For Stocks