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But the single factor that can show dramatic shifts in ranking in a single year is selectivity.
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Ranking companies on a single metric, like sales, can be misleading, which is why Forbes uses a composite ranking, giving equal weight to sales, profits, assets and market value.
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Two of the leadership traits we offered, courage and perseverance, got the lowest ranking, each in single digits.
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All teams are ranked based on single-season dominance (dynasties are a subject for another day), with no attempt at ranking clubs across the four sports.
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