"We're not overly worried about these accounting concerns, since Autobytel has a relatively simple business model, " says Ragas.

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But even that really does serve the long-term goal of the company being a streaming-only provider with very low operational costs and a simple business model and user interface.

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This simple business model, when combined with new technologies, free trade and the rising value of brands, is opening a far broader range of consumer goods and markets to enterprising copycats (see article).

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They make great efforts to keep their business model as simple as possible.

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The business model was simple: a website that rented high-end jewelry for special occasions at a fraction of the retail value of each piece.

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Ghosh's business model has been deceptively simple.

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