Instead, they made cheap but ever improved copiers whose sales increased rapidly because the copiers were small, simple and convenient.
FORBES: Magazine Article
In the real world, the concept of a token generally refers to the act of substituting something simple and convenient for something more cumbersome or complicated.
FORBES: Tokenization And The Collapse Of The Credit Card Payment Model
Offering video calls also fits into the new imperative to make communicating simple, convenient and multi-format.
FORBES: Facebook, Google Battle To Be Video-Calling Home Base
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