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The result is that the efficient, equitable studio system started to unravel, and, with the exception of a second Golden Age from 1967 to 1974, so did overall film quality.
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It is safe to call the second half of the twentieth century the golden age of brands in the developed world, as one billion Western citizens were transformed into conspicuous consumers by Madison Avenue and Hollywood.
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The golden age of American productivity growth followed what is called the second industrial revolution, in 1860-1900, which yielded a cluster of genuinely paradigm-shifting inventions: electric power, the internal combustion engine, modern industrial chemistry and telecommunications.
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The second sacred truth, service and selflessness, is just a variation on the age old Golden Rule: It is in your own self-interest to forget your self-interest.
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