When he works the floor of his popular sample sale, he goes completely unrecognized just another shop guy folding marked-down sweaters.

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During a recent Sunday brunch on a patio in the East Village, they dressed in designer vintage, thrift store and sample sale finds with jewelry courtesy of Bakelite and Pylones.

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As a long-time New York fashionista, when I think sample sale, the accompanying image flashing through my head is still the warehouse packed with ecstatic women rummaging through racks of designer threads, elbowing fellow shoppers out of the way in a tizzy of crazed designer discount glory.

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In the week before it goes on sale, the public will be able to sample the digital version for free via a barcode found on flyers and posters.

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