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While it may seem clear why brands like Nike, Red Bull, Lady Gaga, and other spotlights work to push eye gobs through the video tube, it may be less clear why others should do the same.
FORBES: Gangnam Style Hits 1 Billion Views: Social Videos To Skyrocket In 2013
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When they crossed the Potomac that humid August morning, its banks were ablaze in yellow and red blossoms, Lady Bird Johnson's lasting floral bequest to the nation before she and her husband had left the capital, disillusioned, with the country mired in an unwinnable war.
NPR: Bernstein Claims to Reveal the 'Real' Hillary
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And it is going to be the young lady in red, because you had a lot of people pointing at you so -- (laughter.) I know, I know.
WHITEHOUSE: First Lady Michelle Obama Q&A with Children
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"Sure, watching them might be amusing fun (I can't wait to see that insane lady in the red wig yell at them) but it's never going to be as good as 'Jersey Shore, ' no matter how wild it purports to be, " the website said.
CNN: Inside the MTV show 'Buckwild'
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The mesh bag was long enough that if we caught a tiger swallowtail or a spicebush swallowtail, or a mourning cloak, or a European cabbage, or a common sulphur, or a red admiral, or a painted lady, or a monarch, or a viceroy we could, with a twist of the wrist, flip its tapered tip over the wire rim and trap the butterfly inside.
NPR: Excerpt: 'At Large and At Small'
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There were no Lady Gaga fashion stunts on the red carpet of the 2011 American Music Awards.
FORBES: The Red Carpet At The 2011 American Music Awards
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All right, young lady, right in the front with the red ribbons.
WHITEHOUSE: Take Our Daughters and Sons to Work Day 2012
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Days later, the 46-year-old ophthalmologist-turned-autocrat doodled an elaborate sketch of a large pink and red heart on an iPad and e-mailed it to his first lady.
CNN: Flirtatious e-mails fill al-Assad's inbox
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Another devoted fan is Michelle Obama who made a splash on election night 2008 by wearing a memorable black and red Narciso sheath, and who continues to wear his clothes as first lady.
WSJ: Narciso Rodriguez's Life in Fashion