This more aggressive strategy will ultimately reap more significant rewards from the market when the analysts realize the company is positioning itself to exploit current market disequilibrium while favorably positioning itself for the coming growth cycle.

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In his latest book, " Return on Strategy: How to Achieve it" Poulfelt and his co-authors examine how companies can reap maximum benefit by using their unique X-Factor as a strategy.

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It turns out those investors who held firm to their long-term strategy of investing each month regardless of the current market were able to reap the benefits of the rebound.

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