RealPlayer is the "advertiser, " if we were to re-contextualize this deal in terms of content publishing.
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Downloading may help RealPlayer take market share from Microsoft 's now-dominant Windows Media Player.
Your video messages are compressed using RealNetworks technology, so anyone with RealPlayer 5.0 or later can view them.
Its slick RealPlayer application has 90 million users - over twice as many as Microsoft's lightweight Windows Media Player.
Integrated plug-ins now include RealNetworks RealPlayer 5.0, Macromedia Flash, and Headspace Beatnik for listening to music and other audio files.
RealNetworks had sued Microsoft two years ago, claiming it forced PC customers to use Windows' Media Player technology over its RealPlayer.
"We realized that users want more control over their video experience, " says Matt Spragins, RealNetworks' director of product management for RealPlayer.
But the new RealPlayer also lets users click on and download streaming Flash video from sites like Google 's YouTube, News Corp.
As a recent controversy over RealNetworks' (maker of the popular RealPlayer) surreptitious monitoring of user habits highlighted, privacy is the best policy.
If you later find that you want the RealPlayer StartCenter after all, just fire up the SCU and check the box again.
That program was used by 45% of adults as of last year, compared with just 10% who use RealPlayer, according to Forrester Research.
But RealPlayer's new function is good news for users who prefer downloading video files to keep them well-organized and preloaded for quicker viewing.
Spragins says that the initial version of the new RealPlayer won't insert ads on downloaded videos, unlike the media player announced recently by Adobe.
Downloading may help RealPlayer take market share from Microsoft 's (nasdaq: MSFT - news - people ) now-dominant Windows Media Player.
Launching Realplayer 10 should allow the company to get its branding into focus, though, following a confusing succession of players names like G2, RealOne and others.
This version offers you local information (such as weather and movie times), and it features RealPlayer G2, PalmPilot syncing tools, and 56-bit cryptography for secure transactions.
Music producer DJ Shadow packs up an asset collection for torrent download: three music tracks, video footage, a photo vault and ... the RealPlayer desktop client.
ENGADGET: Editorial: Legal torrent sites are innovators of media consumption
Click here to watch the hearing via streaming video (RealPlayer).
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That program was used by 45% of adults as of last year, compared with just 10% who use RealPlayer, according to Forrester Research (nasdaq: FORR - news - people ).
Spragins says that the initial version of the new RealPlayer won't insert ads on downloaded videos, unlike the media player announced recently by Adobe (nasdaq: ADBE - news - people ).
But nine months later its archrival RealNetworks announced that it had secured a four-year deal with the studio, AOLTime Warner's New Line Cinema, to distribute new trailers and video clips using RealPlayer, Real's streaming video software.
If shutting down an application frees a lot of memory and doesn't cause problems, look at the listings in the System Configuration Utility's Startup tab for those same tray programs you deem unnecessary--for example, the RealPlayer StartCenter.
RealNetworks businesses include a wide variety of SaaS products and services provided to global carriers, RealPlayer, the Helix streaming media platform, GameHouse online and social games, SuperPass and other media products and services sold both directly to consumers and through partners.
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